News
Gateshead Entrepreneur's 'Blind Date with a Book' Business Thrives
Louise Nelson, owner of Gateshead's Hidden Library, was inspired by the 'blind date with a book' trend on TikTok. Nelson started her venture two years ago, wrapping books in decorative paper with a short description to encourage readers to try new genres.
Louise Nelson, owner of Gateshead's Hidden Library, has been self-employed for over 12 years. Nelson recently discussed the origins of her book-related venture at the Gateshead Library, which is celebrating its centennial this month. Nelson, a long-time library patron and avid reader, wanted to combine her passion for reading with her entrepreneurial spirit. She drew inspiration from the 'blind date with a book' trend on TikTok. The concept involves wrapping books in decorative paper accompanied by a brief description. This allows readers to explore unfamiliar titles and genres. Seeing a local void, Nelson launched her business two years ago, capitalizing on the unexplored trend in the area.
Key Facts
- Louise Nelson owns the Hidden Library in Gateshead.
- Nelson was inspired by the 'blind date with a book' trend on TikTok.
- The books are wrapped in decorative paper with a brief description.
- Nelson has been self-employed since becoming a mother 12 years ago.
- Nelson launched her venture two years ago.
- Gateshead Library is celebrating its 100th anniversary this month.
Primary Source
Research Sources
- Chronicle Live — I met the Gateshead entrepreneur setting up blind dates with books